Tyres4U to distribute Pirelli

Formula one tyre supplier Pirelli has appointed Tyres4U as the new Pirelli truck and bus tyre distributor in Australia, effective 1 January 2012.

Pirelli is currently the fifth largest global tyre company. Chairman of Pirelli & C. S.p.A., Marco Tronchetti Provera recently announced plans to ‘fast forward' Pirelli’s strategy to become the world’s leading premium tyre maker, with capital investment over the next four years of nearly $3 billion.

Pirelli quality is well regarded, as evidenced by an Auto Pacific customer satisfaction study in USA of 15,000 car owners who rated Pirelli as one of the top two tyre brands, and the number one high performance tyre brand.

Pirelli has manufactured truck tyres for the past 100 years and has developed a wide portfolio of truck tyres segmented on the concept of severity.

The normal division between “on/off road” truck tyres is sub-classified according to the severity of the driving surface. The combination of severity and vehicle type provides the optimal tyre specification for steer, drive and trailer axles of Australia's trucks and buses.

Using exclusive Spiral Advanced Technology, Pirelli has launched eco-friendly truck tyres offering lower rolling resistance which use less fuel, and resist road wear for longer mileage, while providing excellent grip for safe driving on wet and dry roads.

The brand new Series:01 Pirelli truck tyres are the first of a new generation of truck tyres designed to provide customer cost efficiency and compliance with the most stringent environmental impact regulations and feature ECOIMPACT symbols including: (a) High Mileage (b) High Retreadability (c) Energy Efficiency and (d) Low Noise levels for driver comfort, safety and reduced environmental impacts, fulfilling 2012 EC directives.

Tyres4U, established over 20 years ago, is Australian owned and has 14 distribution centres in all states of Australia and the Northern Territory, with over $50 million worth of tyres in stock.

Tyres4U supplies over 200 independent truck tyre dealers, who together form the TEN-24 Truck 'Tyre Emergency Network' covering all Australian trucking routes. TEN-24 is managed by Tyres4U with a 24/7 contact centre support co-ordinating truck & bus tyre roadside repair and replacement service on highways around Australia.

From 1 January 2012, truck and bus owners who are members of TEN-24 will receive free emergency truck & bus tyre service on a damaged Pirelli truck or bus tyre if it has been sold and fitted by an accredited TEN-24 truck tyre dealer from that date.

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