Small businesses rate Shell Card best in Australia

Shell Card team with its award.

Viva Energy’s Shell Card has been rated the best fuel card in the country by small businesses in the annual survey conducted by Canstar Blue.

The winner of the ‘Most Satisfied Customers Award – Small Business Fuel Cards, 2023’ was decided through a survey of more than 450 small business owners and key decision makers, who were questioned about their use of fuel cards in the last 12 months.

Shell Card was found to be the leader in all eight categories, including Overall Satisfaction, Client Service, Petrol Station Facilities, Account Management, Loyalty Program, Fees and Charges, Petrol Station Availability and Fuel Discounts.

Jevan Bouzo, Viva Energy CEO of Convenience and Mobility, said it is pleasing to see the efforts of Viva Energy’s Shell Card team being recognised and appreciated by customers.

“Our team members are constantly striving to provide customers with service that exceeds their expectations,” Bouzo said.

“This award shows that their efforts are being recognised. It is fantastic that Shell Card is critical for so many small businesses. Continuing to improve the Shell Card offer for Australian businesses is a key focus for us.”

Shell Card has been actively working on improving its offerings and services in the fuel card space over the last 12 months, ensuring we are implementing market-leading changes that directly help our customers.

Shell Card now has a dedicated Australia-based call centre, providing quality customer support and assistance. It has also introduced the new Shell Card Portal, giving account managers more control over their fuel management.

Enhancements to the Shell Card GO app have also been made, giving fleet managers more visibility to monitor and track their fleet’s fuel consumption.

Shell Card has made a targeted effort to expand its partner network, ensuring customers have access to plenty of service stations and competitively priced fuel.

The Canstar research showed that the Shell Card outperformed the rest of the market across all variables, particularly on fuel discounts and fees and charges.

The research identified that client service and the loyalty program are the strongest drivers of overall customer satisfaction for small business fuel cards.

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