Isuzu tops market for 23rd year

For the 23rd consecutive year, Isuzu Trucks has recorded the highest sales figures in Australia for its sector. 

Official T-mark industry reports reveal that the manufacturer finished 2011 with a total of 6617 units sold and a market share of almost 24 per cent. This result is 3283 units and 11.8 per cent share ahead of its nearest competitor.

Isuzu dominated the light duty segment finishing with a 37.6 per cent share and 3320 units sold – more than the combined market share and volume of the second and third placed manufacturers. 

Isuzu led medium duty truck sales with a 40.7 per cent market share and a total of 2553 units. In the heavy duty sector, the company finished with a 7.9 per cent market share and a volume of 744 units.

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