• About
  • Advertise
  • Subscribe
  • Contact
  • List Stock
Sunday, March 15, 2026
Newsletter
SUBSCRIBE
MARKETPLACE
  • News
    • Mobile Assets
    • Corporate Affairs
    • Logistics & Supply Chain
    • Compliance/Risk Management
    • Truck drivers
    • Global Transport News
    • New Technology
  • Features
    • Fleets in Focus
    • Truck Builds
    • New Power Generation
    • Fuels & Lubricants
    • Telematics
  • Industry
    • Editor Note
    • Events
    • Product of the Month
  • Test Drive
    • Heavy Duty
    • Medium Duty
    • Light Duty
    • Vans
  • Profiles
    • Personality Q&A
    • Movers & Shakers
  • PBS
    • Roadtrains
    • A-doubles
    • B-triple
    • HPVs
  • Industry insiders
    • ARTSA Insight
    • TIC Insight
    • VTA Insight
    • NatRoad Insight
    • ATA Insight
    • NHVR Insight
  • Delivery
    • Last mile logistics
    • E-commerce
  • PowerTorque
No Results
View All Results
  • News
    • Mobile Assets
    • Corporate Affairs
    • Logistics & Supply Chain
    • Compliance/Risk Management
    • Truck drivers
    • Global Transport News
    • New Technology
  • Features
    • Fleets in Focus
    • Truck Builds
    • New Power Generation
    • Fuels & Lubricants
    • Telematics
  • Industry
    • Editor Note
    • Events
    • Product of the Month
  • Test Drive
    • Heavy Duty
    • Medium Duty
    • Light Duty
    • Vans
  • Profiles
    • Personality Q&A
    • Movers & Shakers
  • PBS
    • Roadtrains
    • A-doubles
    • B-triple
    • HPVs
  • Industry insiders
    • ARTSA Insight
    • TIC Insight
    • VTA Insight
    • NatRoad Insight
    • ATA Insight
    • NHVR Insight
  • Delivery
    • Last mile logistics
    • E-commerce
  • PowerTorque
No Results
View All Results
Home Insight

Freight decarbonisation: reality meets ambition

by Tony McMullan
March 22, 2023
in Industry insiders, Insight, TIC Insight, Tony McMullan
Reading Time: 4 mins read
A A
TIC CEO Tony McMullan

Image: Truck Industry Council.

Share on FacebookShare on Twitter

Last year, prior to the United Nations Climate Change Conference (COP 27) the Albanese Government lodged with the UN, ambitious new emission targets as part of Australia’s obligation under the legally binding international treaty on Climate Change known throughout the world as the Paris Agreement.

The Government, on behalf of all Australians, determined that greenhouse gas emissions will be reduced 43 per cent below the 2005 level by 2030. In so doing, Australia also reaffirmed its commitment to net-zero emissions by 2050.

The Truck Industry Council (TIC) and its members fully appreciates the importance of this goal and are working diligently to contribute to the decarbonisation of road transport in support of this broader objective.

At TIC council and technical meetings, it is a standing agenda item with the aim being to advocate to governments a united position on the best policy position to achieve the Government’s target settings.

Truck OEMs and major component suppliers such as engine manufacturers are ready today for this evolution. Technologies currently exist for many truck tasks, for example battery electric trucks for urban freight distribution.

While OEMs are working on new technologies for more difficult to abate freight tasks such as linehaul. The theme for COP 27 was “Together for implementation” making it clear for the world to see that the priority of governments was now upon implementation of initiatives and programs that moved the agenda beyond the promises previously made.

There is no doubt that this is a noble undertaking, however such narrative needs to reflect realism.

The freight transport sector is universally noted as being a hard to abate sector.

The role of TIC as Australia’s peak industry association, with responsibility for advocating to governments on issues relating to the nation’s heavy vehicle fleet on behalf of its truck OEM members, is to communicate to government a realistic pathway forward to achieving reduced CO2 emissions.

The real issue before us all in freight transport at the moment is ‘Reality hitting Ambition’.

Governments around the world have set the vision for an ambitious carbon reduction target.

Now what is required is implementation of this policy in an environment completely changed from when these ambitions were set, meaning inflation, supply chain disruption, skilled and unskilled worker shortages, more interest rate rises on the way in 2023, world economies cooling, talk of an economic recession and finally an on-going war.

While the long-term trajectory certainly embraces a shift toward electrification (battery and hydrogen), the industry recognises, at present, no single technology is capable of achieving carbon neutrality across the freight sector.

TIC’s industry position is not to pick winners, that is, the solution lies in being “technology neutral” where OEMs determine the best technology to achieve carbon reduction. This is particularly so in the freight transport sector with its numerous applications.

Historically, governments have a poor record when they pick winners to solve the problems of the market place. Multiple approaches provide a more practical and sustainable pathway to carbon neutrality for Australia.

Society and government have set the climate goal; industry will deliver technology options and require flexibility from government and society to achieve this.

The sector has a sound track record of introducing advanced technologies to the market for the betterment of operators and just as importantly, society.

Look no further than the noxious and carbon emission reducing technologies or the advanced safety technologies standard in today’s trucks. No single government policy or industry commitment alone will achieve this ambitious goal.

We must work collaboratively at all levels of government to identify the range of approaches necessary to establish sustainable pathways to carbon neutrality.

The starting point in Australia is for government to acknowledge the need for a transition plan, this is not a light switch moment. TIC is proposing a National Low and Zero Emission Strategy as opposed to the recently announced Government’s Electric Vehicle Strategy.

The National Low and Zero Emission Strategy would target the general reduction of CO2 emissions from heavy vehicles, in both new and existing trucks and be technology neutral.

The strategy does not pick winners, but does include electric technologies, because the reality is that all truck manufacturers around the world are working on a suite of technologies to meet the targets set by governments.

I will talk more about this strategy in next month’s column. In the meantime, ‘reality must meet ambition’.

Explore prime movers for efficient freight transport solutions.
Premium Ad
31

$132,000

2012 KENWORTH T403 T403

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Power - kW: 328
  • » Drive: 6x4
  • » Kms: 78,504
  • » Stock Number: 2012kenwortht403tipper03032026
Location marker The shape of a location marker

Coopers Plains, QLD

07 3073 8127
MORE DETAILS
Premium Ad
15

$139,950

2019 MERCEDES-BENZ ACTROS 2658

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Power - hp: 580
  • » Drive: 6x4
  • » Kms: 467,000
  • » Stock Number: copec1
Location marker The shape of a location marker

Lansvale, NSW

02 6171 3632
MORE DETAILS
Premium Ad
19

$179,000

2021 FREIGHTLINER CASCADIA

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Power - hp: 600
  • » Kms: 615,820
  • » Stock Number: 100985
Location marker The shape of a location marker

Regency Park, SA

08 7007 6834
MORE DETAILS
Premium Ad
3
Private Advertiser

$32,500

2003 FREIGHTLINER ARGOSY FLHARG

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Power - hp: 550
  • » Drive: 6x4
  • » Kms: 1,080,000
Location marker The shape of a location marker

The Oaks, NSW

**** *** 333
MORE DETAILS
Premium Ad
50

$303,490

2024 WESTERN STAR 48X

  • » Listing Type: New
  • » Class: Prime Mover
  • » Power - hp: 525
  • » Kms: 350
  • » Stock Number: S30356
Location marker The shape of a location marker

Chevallum, QLD

07 3177 3673
MORE DETAILS
Premium Ad
16

$74,950

2017 VOLVO FM540

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Power - hp: 540
  • » Drive: 6x4
  • » Kms: 1,541,773
  • » Stock Number: 3794
Location marker The shape of a location marker

Mulgrave, NSW

02 6171 3422
MORE DETAILS
Premium Ad
11
Private Advertiser

$98,000

2019 WESTERN STAR 5800

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Kms: 940,535
Location marker The shape of a location marker

Bomaderry, NSW

**** *** 713
MORE DETAILS
Premium Ad
6

$39,600

2013 VOLVO FM500

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Power - hp: 500
  • » Kms: 1,024,701
  • » Stock Number: T816
Location marker The shape of a location marker

Airport West, VIC

03 9998 4853
MORE DETAILS
Premium Ad
33

$139,000

2019 WESTERN STAR 4800

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Power - hp: 560
  • » Kms: 951,750
  • » Stock Number: 3992
Location marker The shape of a location marker

Green Fields, SA

03 8373 7040
MORE DETAILS
Premium Ad
10
Private Advertiser

$120,000

2017 WESTERN STAR 4800 Detroit DD15

  • » Listing Type: Used
  • » Class: Prime Mover
Location marker The shape of a location marker

Bomaderry, NSW

**** *** 713
MORE DETAILS
Premium Ad
15
Private Advertiser

$150,000

2011 WESTERN STAR 4800 FX8- Brand New Detroit DD15 Engine

  • » Listing Type: Used
  • » Class: Prime Mover
Location marker The shape of a location marker

Bomaderry, NSW

**** *** 713
MORE DETAILS
Premium Ad
21

$160,000

2013 MACK TITAN

  • » Listing Type: Used
  • » Class: Prime Mover
  • » Power - hp: 685
  • » Kms: 1,272,728
  • » Stock Number: S75
Location marker The shape of a location marker

Wacol, QLD

07 3171 1783
MORE DETAILS

Related Posts

LBRCA President Wade Lewis. Image: Prime Creative Media.

LBRCA to split from ALRTA 

by Paul Lancaster
March 4, 2026

The Livestock, Bulk and Rural Carriers Association’s (LBRCA) has decided to end its 40-year association with the Australian Livestock and Rural Transporters Association (ALRTA), following a...

Neville and Susan Jacob open their new dealership, Jacob Hino Shepparton. Image:  Prue Peters/The Photo Pitch.

Hino sets up shop in Shepparton 

by Paul Lancaster
March 3, 2026

Hino Australia has expanded its regional footprint, opening of a state-of-the-art dealership in Shepparton in Victoria’s Goulburn Valley. “The award-winning Jacob Group, which has...

L-R: Sean Lynch (Newcastle Hino) with Richard Emery (President & CEO of Hino Australia) and Nathan Chatfield (CMI Hino Adelaide). Image: Hino Australia.

Hino celebrates top dealers

by Paul Lancaster
March 2, 2026

Recognising its highest performing dealers, Hino Australia recently held its 2025 Hino Dealer of the Year Awards in Sydney. The 2025 Hino Dealer...

Join our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.
As a prominent platform in Australian commercial road transport, Prime Mover showcases the trailblazing operators, products and personalities across an wide-reaching national industry and provides exposure to executives, fleet managers and other key decision makers on the supply chain who have the buying power to help grow your business.

Subscribe to our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

About Prime Mover

  • About
  • Advertise
  • Latest Magazine
  • Subscribe
  • Contact
  • Terms & Conditions
  • Privacy Collection Notice
  • Privacy Policy

Popular Topics

  • Industry News
  • Features
  • Test Drive
  • Mindset
  • Product
  • Profile
  • Insight
  • Resources

Our TraderAds Network

  • Arbor Age
  • Australian Car Mechanic
  • Australian Mining
  • Australian Resources & Investment
  • Big Rigs
  • Bulk Handling Review
  • Bus News
  • Cranes & Lifting
  • Earthmoving Equipment Magazine
  • EcoGeneration
  • Energy Today
  • Food & Beverage
  • Fully Loaded
  • Global Trailer
  • Inside Construction
  • Inside Waste
  • Inside Water
  • Landscape Contractor Magazine
  • Manufacturers' Monthly
  • MHD Supply Chain
  • National Collision Repairer
  • OwnerDriver
  • Power Torque
  • Prime Mover Magazine
  • Quarry
  • Roads Online
  • Rail Express
  • Safe To Work
  • The Australian Pipeliner
  • Trade Earthmovers
  • Trade Farm Machinery
  • Trade Plant Equipment
  • Trade Trucks
  • Trade Unique Cars
  • Tradie Magazine
  • Trailer Magazine
  • Trenchless Australasia
  • Waste Management Review

© 2026 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited

No Results
View All Results
NEWSLETTER
SUBSCRIBE
MARKETPLACE
  • News
    • Mobile Assets
    • Corporate Affairs
    • Logistics & Supply Chain
    • Compliance/Risk Management
    • Truck drivers
    • Global Transport News
    • New Technology
  • Features
    • Fleets in Focus
    • Truck Builds
    • New Power Generation
    • Fuels & Lubricants
    • Telematics
  • Industry
    • Editor Note
    • Events
    • Product of the Month
  • Test Drive
    • Heavy Duty
    • Medium Duty
    • Light Duty
    • Vans
  • Profiles
    • Personality Q&A
    • Movers & Shakers
  • PBS
    • Roadtrains
    • A-doubles
    • B-triple
    • HPVs
  • Industry insiders
    • ARTSA Insight
    • TIC Insight
    • VTA Insight
    • NatRoad Insight
    • ATA Insight
    • NHVR Insight
  • Delivery
    • Last mile logistics
    • E-commerce
  • PowerTorque
  • About Us
  • Advertise with Prime Mover
  • Subscribe
  • Contact Prime Mover
  • Sell and Hire Trucks

© 2026 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited

  1. Australian Truck Radio Listen Live