Parcel delivery service CouriersPlease has named Chris Read as its first Head of Sales.
Read brings nearly three decades’ experience across several industries to the role including franchised businesses in logistics and transportation.
He previously worked at transport and logistics company Aramex for several years as National Sales Manager, where he was instrumental in attracting new business and increasing company revenue.
In the last two years, Read was Operations Manager at 13cabs and Yellow Couriers, helping the company expand its partnerships and improve its delivery services.
In his role, Read will be responsible for driving revenue across all areas of the business and support key customer and new business acquisition nationally.
This will involve both leading and collaboration with the marketing team to develop and implement strategies to maximise sales opportunities, the building of relationships with new partners to increase revenue, and streamlining the customer onboarding process.
Owing to his diverse background in leadership roles across numerous industries, Read has expertise in multiple areas that are considered valuable to CouriersPlease.
Decades of experience working as a driving force to the success of franchised businesses will also prove invaluable CouriersPlease said in an issued statement.
Read is also an expert in developing successful sales strategies, change management, risks and financial governance, stakeholder engagement, employee relations, IT, and has strong business acumen.
“I look forward to supporting CouriersPlease in its continuing growth trajectory with new customer acquisition. A focus for me will be to lead the team to develop and implement an industry-leading sales strategy based on continuous improvement, to help the company grow its bottom line,” said Read.
“I will also look to strengthen our relationships with customers and optimise the customer experience throughout the company,” he said.
CouriersPlease CEO Richard Thame said, in response to Read’s appointment, that he brought a wealth of experience from logistics and transport as well as other industries where he had acquired transferrable skills
“His ability to increase company revenue and drive customer acquisition will be invaluable for CouriersPlease, as we continue building upon our strong customer base,” said Thame.
“Chris’s breadth of knowledge and experience will undoubtedly be instrumental in our desire to continue to set the benchmark as Australia’s leading franchised courier service.”