Daimler Trucks announces massive order in Brazil

Daimler Trucks has announced another government order in Brazil, with 2,884 Mercedes-Benz Atron dump trucks ordered and to be delivered to several communities in rural regions of Brazil by the end of 2013.

Local subsidiary, Mercedes-Benz do Brasil, managed to win over the Brazilian Ministry of Agrarian Development (“Ministério do Desenvolvimento Agrário” (MDA)) in a call for tenders with the Mercedes-Benz Atron, which is specifically built for the market. 

“With sales of around 27,000 trucks until August of this year, Brazil is the world’s strongest sales market for Mercedes-Benz trucks,” said Stefan Buchner, Head of Mercedes-Benz Trucks Europe and Latin America. “Brazil will continue to play an important role for our global growth also in the future.”

The large order is part of an initiative of the Brazilian government, aimed at supporting agricultural family businesses. The initiative is conducted in the framework of the national economic program PAC-2 (“Programa de Aceleração do Crescimento”), designed to stimulate economic growth in the country through investment projects.

For Mercedes-Benz Trucks, Brazil is an important sales market that has already seen the two millionth Mercedes-Benz commercial vehicle roll off the line in the São Bernardo do Campo plant in the middle of 2013.

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