CRT Australia now on LinkedIn

Prime Creative Media has officially launched a LinkedIn group to unite the country's most renowned publications in the truck, trailer and equipment industry – forming a national network dedicated to connecting the market’s business leaders and all relevant bodies and organisations in one place.

Using LinkedIn as a platform, CRT Australia will represent Prime Creative’s stable of highly recognised B2B publications and online media services in the social media world – including Prime Mover, Trailer, Global Trailer and Marketplace; as well as the International Truck Trailer & Equipment Show and the CRT eNewsletter.

Together, all publications and services create a far-reaching commercial road transport forum boasting breaking news from all specialist publications involved, plus a wealth of discussions started by industry members and moderated by Prime Creative’s team of expert journalists and editors.

“Social media have become a vital part of everyday life and Prime Creative Media has always been at the forefront of implementing new, innovative technologies into our business,” says John Murphy, Managing Director of Prime Creative Media. “In both print and online, we can draw on a strong portfolio that has gained high renown in the truck, trailer and equipment industry, so utilising social media was just the next logical step; and I believe that LinkedIn is the right platform to create a business-oriented community.”

John adds that the launch of CRT Australia signals a commitment to the industry that turns the tide on some of the negativity and cutbacks seen currently in the publishing world. “Prime Creative Media continues to invest more in its products and now has a new forum to showcase our editorial talent,” he says. “We are dedicated to working closely with both manufacturers and fleets to ensure our magazines and websites continue to deliver the most current information in the commercial road transport industry. That’s why we invite all of them to join us on LinkedIn and get involved.”

You can join CRT Australia here.

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